Our Story

MEET THE CREATORS - AND DISCOVER WHY STORY BOUNCE BEGAN

Story Bounce was created by two Aussie parents navigating the beauty, chaos and fatigue of parenting. Their original, custom-designed play mat set became a regular tool in their own playtime toolkit, so now they're sharing them with families everywhere.

We're Maddi & Tim.

Two Brisbane parents raising two imaginative kids → Luna and Nova.

We’re partners in life and in business. We’ve always loved building things together. We're designers, authors, dreamers. Story Bounce is one of those ideas that started small and grew into something bigger than we expected.

Why We Built Story Bounce

Story Bounce was created as a playtime tool for tired parents who still want to say "yes" to play.

We designed modular play mats for jumping, balancing, and imagination-led movement.

Not to replace creativity, but to support it.

Not to demand more from you, but to make it easier.

Because sometimes the hardest part of play is just getting started.

Our True Why ♡

Luna has always loved stories. She can’t get enough of them.

We adore watching her imagination stretch and grow. But if we’re honest, we don’t always feel as imaginative as she does.

By late afternoon, we were often creatively burnt out. We wanted to play, but didn’t always have the energy to invent new games. We wanted connection, but often defaulted to screens because they were easier.

And we found ourselves frustrated by toys that demanded more from us when we already felt empty.

We didn’t need another toy.

We needed a better way to play. For them, and for us.

The Chalk Moment.

It started with chalk in the driveway.

Tim and Luna drew obstacle courses across the concrete → stepping paths, challenges, silly rules. It was simple, active, imaginative.

And it worked.

They built worlds together.

But every time the rain came, the course disappeared. And rebuilding it wasn’t always easy, especially on tired days.

That’s when the idea clicked:

What if there was a simple, repeatable way to recreate this type of imagination and movement play?

Something like an obstacle course, but so SO much easier to set up and pack away. No barrier for entry. Something that held the framework, so the story could flow without so much effort (and without upturning the entire house).

So We Turned Idea Into Reality.

The chalk play was really the key to unlocking the final product. We set out to design a product that could support safe active movement, encourage the addition of story-telling and world-building, but was super flexible in how it was used, and VERY easy to set up, pack away, and store.

We didn’t need or want more 'stuff'. Another bulky backyard toy. Another shelf to fill.

We needed something compact in form, but expansive in possibility.

Uniquely Designed, Completely Original.

We are creatives at heart. Tim has a background in film and is a talented illustrator, Maddi has a background in classical music, and we both design and make jewellery at BINKABU full time.

Story Bounce play mats are custom illustrated by Tim, and custom cut into different shapes that fit the theme. They aren't generic shapes and you won't find these artworks anywhere else. The illustrations are bold and vibrant, and hide little extra secrets and details to find to help prompt story ideas during play.

For parents who find "starting" the hardest part.

The neurodivergent challenge

As a parent with autism, ADHD, and a very demanding job, Maddi's contribution to Story Bounces product development was very personal.

Unstructured play can feel overwhelming, especially for those of us managing mental load, sensory fatigue, or executive function challenges.

These challenges were an important factor in our design process.

For parents who struggle with initiation, structure makes saying “yes” easier.

Here's how Story Bounce supports parents in burnout:

Clear Starting Point

The mats create a visible structure, making the next step obvious. Less activation energy.

Visual Story Cues

The detailed illustrations provide built-in prompts, so you don’t have to invent the world from scratch.

Guided Movement

The defined landing zones reduce decision fatigue → Clear targets mean fewer “what now?” moments.

Quick Reconfiguration

Modular design allows quick resets → New layout, new game, no overwhelm.

Self-Led Play

Independent play reduces pressure → You don’t have to carry the entire experience.

Kid approved

We knew we were onto something when we first received our prototype samples. Every day we found that our kids had taken them out to play again.

So we knew that other kids would 'get it' too.

SHOP THE MATS

Our Work & Passion

We are partners in life but also in business. We are co-founders, co-authors, co-designers, co-directors. Here's a little look at our other work:

Children's Authors

We wrote and published our first children's book, Little Kook's Laugh, in 2024, followed by Little Lori's Colours in 2025. Little Kook's story encourages exploration and admiration of our wildlife, as well as wholesome family time and cosy reading cuddles! Bright, bold imagery and onomatopoeic bird calls helps little readers AND big readers identify some iconic neighbourhood birds.

BINKABU Founders

Our primary day-to-day jobs are as designers and business directors. Maddi founded BINKABU, a bird-themed earring brand, in 2019. It is now a thriving small business in Brisbane with its own workshop, industrial machinery, and a team of amazing humans who we love working with every day.

Story Bounce

We have only just launched Story Bounce, but it's a product we really believe in (it's helped us so much already!) and we have big plans for the brand. As product developers and designers, we knew we had the skills to create something new and unique, with intention, for parents like us. There was a lot to learn and a lot of hurdles to jump in this new world of kid's toys/play accessories, but we're excited to be here!

Children's Books Jewellery Story Bounce